Work / Brand Identity / Encompass
A logo drawn to move.
For Encompass, with the agency Borealis, I designed the logo and its concept, then animated it in 2D.
The mark
An E that does what the name says.
The name is set in tall, condensed capitals, and its first letter is drawn in two pieces. The top and bottom of the E are two L shapes, and the middle bar stands between them on its own, in blue.
The two halves close around that bar and hold it. The letter encompasses its own centre, so the idea of the name is there in its first character.
Brand sheet
Encompass, at a glance.
Logo
Colour
- Navy#071027
- Signal blue#05D6FD
- Off white#DDDEDE
Colours sampled from the logo file, not a published spec.
Type
Aa
ENCOMPASS SAFETY
Bebas Neue Headlines, in capitals
Aa
Safety, made visible.
Barlow Text and labels
